2020-04-27 | Horsefeathers
We are looking forward to every new collection. On the drop day, we look forward to your reactions. Months of our work turn into real feelings. We see what you like and of course, what you don't. This is for us the greatest reward and feedback. But in the last few weeks, we have been living in complicated times, which started just at the moment of the drop of our new Spring/Summer 2020 collection. We felt disappointed that the new collection would get disappear because of what's happening. Fortunately, the frustration quickly turned into a surprise. Thanks! Thanks to you, our new Spring/Summer 2020 collection is doing great.
The COVID-19 pandemic broke out in Europe exactly at the time when we switched from the winter season to the spring one. Many of you must have canceled spring shredding just like us. We didn't make it to Zillertal for the HF crew shred. It was at the same time when we delivered our new Spring/Summer 2020 collection to our customers, our stores, and to our e-shop. We were worried that the new collection would get disappear because of what's happening. But we were pleased when we started to see our latest pieces not only in sales data but mainly in your posts on social networks. You have made us very happy with your support in these challenging times. We are glad that you like our new collection. Let's take a closer look, what the favorite pieces are, and get inspired!
Lemon is the new Black! Lemon yellow color has already appeared in several collections and is still one of the most popular. Top products from the new Spring/Summer 2020 collection are men's jackets Isaac and Perch or the women's street parka Akira, as well as the Grant and Geri sweatshirts.
Girls love our parka jackets. But the new Akira in the color Orchidstands out. The combination of a cozy street look, Orchid color, and a technical waterproof membrane for a reasonable price is one of this year's bestsellers!
Mariana dress in Light Blue is a social media anomaly. It is the number one product in sales. It's selling damn fast, and the last few pieces remain in stock. But you will hardly see it on social media, does anyone know why?
A claim loved by both boys and girls. What more to say. This t-shirt is a life attitude. Lose boyfriend cut, quality cotton material and made in the EU.
We enjoy this part of the collection the most—special collections of products connected with a specific theme. If you are a fan of Max Habanec, here is his third Skate & Create signature collection, where street style meets ready-to-skate functionality. The second special line is a collaboration with UK illustrator Phil Hackett, whose skateboarding-inspired drawings are just legendary. Check his IG account @hackettillustration. The third special collection is a trio of t-shirts inspired by Manu Chao's song Politik Kills. We add Snowboarding Heals! And the three famous illustrators played great with this topic.
Our Spring/Summer 2020 collection contains way more products than those mentioned above. So we enclose our current catalog, so you can view the entire collection and also find out more about used technical materials or our history 👇
In conclusion, thanks again for your support and for not letting our Spring/Summer 2020 collection disappear. We will be pleased if you will continue to share your favorites on social media, either by tagging our profile @horsefeathers.eu or using the hashtag #horsefeathers. Reposting guaranteed ;)
THANK YOU! And stay safe out there.